Archive : Marketing Tips

Print Lives On? Spent the best part of my career driving through sales led marketing programmes in the ‘Traditional’ sense, by that I mean hands on events, promotions, advertising campaigns, customer incentives etc. Print has always been a big part of what I have been involved in and it never ceases to amaze me how you can enhance marketing collateral exponentially by using the right print [...]

Great Starter Guide for WordPress Just by accident noticed a beginners guide to WordPress on sale when I was buying some magazines and thought I would give it a go.  All the sites I build for my clients use WordPress, and I am a big fan.  Some more detail below, recommend you get yourself a copy if you are pretty new to WordPress The WordPress Genius Guide offers in-depth features and tutorials [...]

Read All About It… Stumbled upon a cool new way to show off your twitter feed.  Very straight forward, simply pop over to paper.li and using your twitter user name you can create a news feed with all the most popular items. paper.li organises links shared on Twitter into an easy to read newspaper-style format. Newspapers can be created for any twitter user, list or #tag.  A great way to stay [...]

Need a bit of help with SEO? We all know what we should be doing when it comes to on page SEO, keywords in headers, check keyword density etc etc. Whilst we find it easy enough to write posts on our blog it takes a bit more thought to make sure we are writing for both user and search engine. SEO grows in importance as the amount of information and online resource continues to grow. Anyway, SEO Pressor [...]

Another infographic, this time about You Tube, the past five years of phenomenal growth all in a simple graphic.  Taken from Website Monitoring, ENJOY!

Stumbled upon Vimeo a little while back now, it really is a great source of video and whilst I am a fan of You Tube and the amazing variety it gives it is also nice to have a dedicated source for creative video and inspiration.  Video below is taken from the staff favourites and the text below is an excerpt from the ‘About Us’ section. If you have not checked out the site before take a [...]

It’s a question I get asked a lot and when ever I am presenting / training on this subject I spend a lot of time on questions.  People are genuinely interested in how search works and although Google runs a complex algorithm to return results the actual methodology is quite straight forward.  Take a look at the video below, well worth a few minutes of your time.

I have been looking round for a reliable website backup service for some time as more and more of work is shifting to developing websites; client want an updated look and feel and the ability to manage the content themselves as well as linking in with their social media pages.  I am a fan and user of WordPress and recommend it to all my clients not least because I have a lot of experience using it [...]

All Credit to PPC Blog for the info graphic.  I have dropped it into Sea Dragon for easy navigation. Take a look in full screen view and ENJOY!

Great cheat sheet from Conversation Marketing, well worth a read and an easy visual aid when talking to clients about how search engines see their sites and why taking the time over SEO is vital, your website needs to be built for user and search engine if you want to start appearing in organic listings. Click on the link below for the download: SEO Cheat Sheet from Conversation Marketing (54)

As of 7.00 pm today the new .co domain name was made available and is being hyped as ‘the biggest global domain extension since .com was launched’  (Mainly by domain name providers!)  .co is the domain name extension for Colombia but anyone can buy and use it.  A lot of the New Country domain name extensions can help in creating creative URL’s such as mexi.co or app.ly. The Benefits of .co Protect [...]